Cookies: Lessons Learned from the Latest Guidance, Cases and Enforcement Actions
Global privacy regulations such as the GDPR, CCPA and ePrivacy, as well as updated guidelines from the CNIL and the ICO will have a profound effect on marketing activities. Faced with the legal and financial ramifications of ignoring a consumer’s right to privacy, marketers must rethink their data collection, use, and retention methods. In this session we’ll share the latest updates and what to expect from the impending ePrivacy regulation, provide regulatory updates on cookies best practices from the CNIL and the ICO, and answer practical questions around how cookies and tracking technologies can be used by companies in practice while remaining compliant with global privacy regulations.
- Learn the latest updates and what to expect from the impending ePrivacy regulation
- Hear regulatory updates on cookies best practices from the CNIL and the ICO
- Understand how can cookies and tracking technologies can be used by companies in practice while remaining compliant with global privacy regulations
Speakers
Patrick Whitney
Patrick Whitney serves as a Product Manager at OneTrust – the #1 most widely used privacy, security and third-party risk technology platform. In his role, Patrick is a leader of OneTrust's Cookies Product team as we continue to be on the cutting edge of privacy and technology. Patrick is a Certified Information Privacy Professional, CIPP/US and earned a Bachelors Degree in civil engineering from Georgia Tech and a Master's Degree in Management, Technology, and Entrepreneurship from Ecole polytechnique fédérale de Lausanne in Switzerland.